Cookie Policy

Last updated: 3rd December 2025

This Cookie Policy explains how Emerge21 Ltd T/A 21Stacker (“21Stacker”, “we”, “our”, “us”) uses cookies and similar tracking technologies on our website.

By using our website, you agree to the use of cookies as described in this policy. You may withdraw or manage consent at any time.


1. What Are Cookies?

Cookies are small text files stored on your device by websites you visit.

We use cookies to:

  • enable essential website functions

  • improve performance

  • analyse usage

  • prevent fraud

  • support affiliate tracking

  • show personalised content (with consent)

Cookies may be:

  • First-party (set by 21Stacker)

  • Third-party (e.g., Google, Meta, SliceWP)

  • Session (expire on browser close)

  • Persistent (stored for a defined period)


2. Types of Cookies We Use

A. Strictly Necessary Cookies (No consent required)

Used for essential functions:

  • login and account creation

  • checkout and Lightning payment processing

  • fraud prevention

  • session management

  • skill-based question validation

  • AMOE tracking and eligibility enforcement

These cannot be switched off.

Examples:
wp_session, woocommerce_cart_hash, woocommerce_items_in_cart


B. Analytics & Performance Cookies (Consent required in UK/EU)

Used to:

  • measure site traffic

  • diagnose technical issues

  • improve user experience

Examples:
_ga (Google Analytics), server performance logs.


C. Marketing & Advertising Cookies (Consent required)

Used for:

  • remarketing

  • measuring campaign results

  • personalised offers

Examples:
Meta Pixel, Google Ads remarketing cookie.


D. Affiliate Tracking Cookies (Consent required in UK/EU)

Used to credit commissions to referring affiliates.

These may store:

  • referral IDs

  • click IDs

  • attribution tokens

  • first/last-click logic

Blocking cookies may prevent affiliate attribution.

Example:
slicewp_referrer, affiliate_id


3. Cookie Duration

  • Session cookies: deleted when browser closes

  • Persistent analytics cookies: 30–180 days

  • Affiliate cookies: 30 days (unless otherwise stated)

  • Marketing cookies: may persist up to 6 months depending on provider


4. How We Obtain Consent

Under UK GDPR, EU GDPR, and PECR:

  • Non-essential cookies are disabled until consent is given

  • Visitors may Accept All, Reject All, or Set Preferences

  • Consent can be withdrawn at any time

U.S. visitors may also see the banner for consistency, but cookie consent is not required by U.S. law.

Our cookie banner appears:

  • on your first visit

  • again every 180 days

  • whenever you clear settings or cookies


5. How to Manage Cookies

You may control cookies using:

  • our cookie consent banner

  • browser settings

  • device-level choices

Blocking cookies may affect:

  • site performance

  • affiliate tracking

  • login functionality

  • personalised draw notifications


6. Third-Party Cookies

We use trusted third-party providers, including:

  • Google (Analytics, Ads)

  • Meta (Facebook Pixel)

  • SliceWP (affiliate tracking)

  • Email automation platforms

  • Payment and hosting providers

They may set their own cookies subject to their privacy policies.


7. Changes to This Policy

We may update this policy periodically.
The date at the top will reflect the latest version.


8. Contact Us

Emerge21 Ltd T/A 21Stacker
Ground Floor, Gallery Building
65–69 Dublin Road
Belfast
BT2 7HG
United Kingdom

Email: support@21stacker.com

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